Turn your Business into a Content Machine Using These 4 Tips

1. DETERMINE WHICH PLATFORMS YOUR BRAND SHOULD BE ON

Some may assume that from my recommendations, I want you to be on all the platforms you possibly can. But that’s not necessarily the case. In fact, I don’t think any brand needs to be on every platform. But, I also don’t think they should automatically be on the most popular ones.

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5 Best Tips For Selling on Social Media

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Repost from Gary Vaynerchuck,

I guess what I want to really drill home is I just don’t understand how in 2017 people don’t realize that if they’re not producing written content, audio, or video for these 15 platforms, SoundCloud, Spotify, iTunes, Google Play, Facebook, Youtube, Instagram, Snapchat, Twitter, Medium, Pinterest, Tumblr, etc. I just don’t understand how they think they’re still relevant.

Here are 5 simple steps to improve your sales in 2017.

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Top 98 data points Facebook uses to target ads

Say you’re scrolling through your Facebook Newsfeed and you encounter an ad so eerily well-suited, it seems someone has possibly read your brain.

Maybe your mother’s birthday is coming up, and Facebook’s showing ads for her local florist. Or maybe you just made a joke aloud about wanting a Jeep, and Instagram’s promoting Chrysler dealerships.

Whatever the subject, you’ve seen ads like this. You’ve wondered — maybe worried — how they found their way to you.

Facebook, in its omniscience, knows that you’re wondering — and it would like to reassure you. The social network just revamped its ad preference settings to make them significantly easier for users to understand. They’ve also launched a new ad education portal, which explains, in general terms, how Facebook targets ads.

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